After many years working with sales-driven organizations to maximize results, our CEO & founder, Marguerite Zimmerman, came to the realization that companies spend tens of thousands of dollars to attract sales representatives, only to have a high percentage leave within the first 18 months. In most cases, companies do not see a return on their investment. One major consumer goods company she was consulting with had a 75% turnover rate each year with their sales force, while a document solutions company suffered from a 70% turnover rate.
It’s easy to say that sales is the lifeblood of an organization, yet the costs to maintain sales teams are sometimes so enormous that companies often find it cheaper to buy new business through acquisitions.