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Category : Sales Productivity

By Marguerite Zimmerman

Powerful questions increase conversion rates

Landing great questions takes some practice

Anyone in a role where influencing matters most of the time or some of the time can drastically improve their communication effectiveness through improved question asking skills

Being in the business of sales and sales development, my role over the years has required that I wear many hats During a typical week I often wear the hat of sales leader, salesperson, trainer, coach,

By Marguerite Zimmerman

Why I see training as the key ingredient to organic growth

No matter what your organic growth strategy is, having well-trained talent to support that strategy is a key ingredient.
Recently, I read a Harvard Article, How We Made our Sales Training More Effective by Making it Harder by Jeff Winters, it made me chuckle. So many companies view training as simply a box they need to check. It looks good if I give my team some training, or I’m expected to give them training, etc. Consequently, companies typically chose training that is easy for everyone involved.

By Marguerite Zimmerman

Continuous Improvement – Protecting Margin

Protecting margin is one of the key aspects of “perform” for a sales force.

Recently we were gaining insight into one of our customer’s sales goals. To do this we explored the current Key Performance Indicators (KPI’s) they used to measure sales success. We then asked them to share how top performers were doing against the KPI’s.

What we heard was not as uncommon as you might think. The senior team shared that they were having challenges around defining their top performers. Why? There are several reasons top performers are mislabeled. In this case, it was one of the most common mistakes.

By Marguerite Zimmerman

Driving Organic Growth

Do you find your focus on current accounts at the cost of acquiring new ones?
On one hand, it’s good business to focus on customer retention. Studies cite that the cost of acquiring a new customer ranges from 5 to 25 times the cost of retaining a current customer.

By Marguerite Zimmerman

Webinar Recording – The Link between Mindfulness Practice and Sales Performance

Jovan Vuksanovich, hosted by Marguerite Zimmerman This is a recording of a webinar that took place on June 7, 2017. In it, we discuss why many sectors of society such as education, government, prisons, the U.S. Army and organizations such as Google and Apple, Proctor & Gamble, General Mills are investing in mindfulness programs, and…

By Marguerite Zimmerman

Mindfulness in Sales: One Size Doesn’t Fit All 

Mindfulness in Sales: One Size Doesn’t Fit All  Guest Post by Jovan Vuksanovich Mindfulness these days is being taught in healthcare, psychotherapy, primary and secondary schools, universities, law firms, innovative companies, traditional companies, the military, prisons, and sports teams. Most everywhere. And growing in leaps and bounds, globally. Mindfulness, over the last thirty plus years,…

By admin

Mindfulness Tips on Cold Calling

Mindfulness Tips on Cold Calling Guest Post by Jovan Vuksanovich You’ve just completed a call, do your best to let it go by bringing your attention to the reality at hand; the private interval between calls. Ask yourself: “Where am I?” Look around, scanning details of your environment, especially anything that stands out as just…

By Marguerite Zimmerman

Marguerite Zimmerman & Momentium featured on B2B Sales Geniuses

Marguerite Zimmerman & Momentium featured on B2B Sales Geniuses B2B Sales Geniuses is a quickly-growing learning resource for salespeople in the business-to-business sector, and features leading experts in the field. Earlier this month, Marguerite Zimmerman (Founder & CEO of E=MZ2) was invited on to discuss innovations in sales training, as well as share tips on…

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Powerful questions increase conversion rates
Why I see training as the key ingredient to organic growth
Continuous Improvement – Protecting Margin
Driving Organic Growth
Webinar Recording – The Link between Mindfulness Practice and Sales Performance
Mindfulness in Sales: One Size Doesn’t Fit All 
Mindfulness Tips on Cold Calling
Marguerite Zimmerman & Momentium featured on B2B Sales Geniuses
planning sales schedule for salespeople good habits
Two habits that drive success for sales teams
10 Steps To Increase Your High-Payoff Selling Time